Paws for Swift: Pet Owners Edition

Engage pet owners by creating a photography contest on Instagram, where participants snap pics of their pets vibing to tracks from Taylor Swift's announced album, "The Tortured Poets Department," set for release. Let’s showcase how pets are the ultimate Swifties, too!

The campaign leverages the excitement around Swift's new album and invites fans to creatively integrate their love for their pets and favorite artist, culminating in a fan-favorite vote for the best Swift-themed pet photo.

"Finally, a way to show off my cat's Swiftie side!"
- Thrilled Cat Mom

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Made with ❤️ by DS