Boilermaker Buzzer-Beaters: AR Enhanced Collectibles

Capitalize on Purdue basketball fever with a limited series of augmented reality (AR) enabled action figures that commemorate the Northwestern overtime win with interactive highlights and stats display.

Collectors and fans can bring the thrilling moments to life in their living room, using an app that overlays stats and replay animations when scanning their action figure.

"Totally lit, feels like I'm courtside every time I check out my figure!"
- Hyped Purdue Fanboy